Art direction and production supervision of the Orofluido 2017/18 Brandbook, a brand of the Revlon group.
Services delivered
Brandbook
- Conceptualization
- Art direction
- Design
Objective
Orofluido is a brand of the Revlon group that rediscovers ancient beauty secrets based on ancestral traditions and natural ingredients from the most remote places on the planet, transforming them into rituals that restore beauty to hair. The 2017/18 Brandbook captured the brand's universe.
Idea
The art direction put the «O» of the Orofluido logo at the centre: a unique letter bathed in gold representing the brand's opulence and elegance.
Implementation
We took care of the art direction and production supervision of the Brandbook, as well as the generation and supervision of the logo render.
